Pratkanis and aronson age of propaganda pdf
Age of Propaganda: The Everyday Use and Abuse of Persuasion epub - zavuhusezucy
Anthony Pratkanis , Elliot Aronson. We live in an age of propaganda. Persuasion has always been integral to the democratic process - it's how we make decisions, elect governments, do business, and resolve disputes, but increasingly, thoughtful discussion is being replaced with simplistic sound bites, manipulative messages, and deceptive propaganda tactics. An eye-opening analysis of the use and abuse of persuasion in daily life, Age of Propaganda reveals how persuasion influences our behavior, which propaganda strategies are most commonly used today, and why some techniques work better than others. Drawing on the history of propaganda and modern research in social psychology, the authors show how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others, often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. O abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.Social Influence Tactics: Conformity
And when shall a little child lead them? evidence for an altercasting theory of source credibility
Uh-oh, it looks like your Internet Explorer is out of date. For a better shopping experience, please upgrade now. Javascript is not enabled in your browser. Enabling JavaScript in your browser will allow you to experience all the features of our site. Learn how to enable JavaScript on your browser. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.
To my son, Tony T. Pratkanis born Chances are, he will grow up with a healthy skepticism but a regrettable cynicism about the truth of everything he reads, hears, and sees. One of us E. For example, I knew that all Germans were evil and that all Japanese were sneaky and treacherous, while all white Americans were clean-cut, honest, fair-minded, and trusting. Perhaps you had to be eleven years old to take seriously the racial and national caricatures presented in the war movies of the early s.
Current Psychology. Traditional theories predict an expert should be more effective than a child. According to altercasting theory, credibility is a function of the privileges and responsibilities associated with positions in a role-set. A child places a message recipient into the role of protector and is most effective when arguing for protective as opposed to technical messages. An expert is most effective when arguing within a domain of expertise technical issues as opposed to common opinion. The results overwhelmingly support an altercasting interpretation of source credibility.
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Page: Format: pdf. Jun 3, - Shop Age of Propaganda: The Everyday Use and Abuse of Persuasion Drawing on the history of propaganda and modern research in social psychology, this book reveals mass persuasion in action -- not just the tactics, but why they work. And Pratkanis, A. Stalin with, and without, Tratsky. Kate Winslet on the cover of GQ with elongated legs created on photoshop. In Obama's case political child abuse i. Not only that but they like it so much they're eatin' it with a spoon--dribble by dribble on a daily basis.
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